Practice Management

Scary things about a weight loss practice and why you should be running one

Scary things about a weight loss practice and why you should be running one.  The American population is growing and I don’t mean in the number of people.  I mean that 70% of the population is overweight. Do to our fast food, prepackaged, high carbohydrate, sugar filled drinks, lack of exercise, 10 hour work days and just not caring Americans our getting bigger and bigger.  With this type of population why isn’t the primary care physician offering weight loss programs in the office?

Four scary reasons a physician does not have a weight loss practice

  1. The doctor does not feel comfortable telling their patients they are overweight
  2. The doctor does not have the nutrition based knowledge to run a weight loss program successfully
  3. The doctor does not have the marketing/business knowledge to implement a weight loss program into their practice
  4. The doctor does not have the time or staff to run a weight loss program

These four reasons seem to be why most physicians do not have a weight loss program in their existing practice.  That is the reason why Med Solutions Management created “The weight loss key” a complete blueprint on how to add weight loss to your practice.  “The weight loss key” was designed to address all four of the reasons that a doctor does not offer weight loss. This blueprint will guide a physician from beginning to end in the weight loss world with everything you need to start and run a successful weight loss practice.  

Five reasons you should offer weight loss in your practice

  1. Adding a weight loss program to your practice can add $200,000 to $1million per year in revenue. This can be obtained using existing staff and space and without purchasing a franchise.  Additionally, thousands of lives will be changed for the positive.
  2. Medical weight loss can be very successful because the patient already has a relationship with the physician.  Leveraging that relationship to improve the life of a single patient should be worth learning the weight loss model.  The patient of today wants to know how to have a lifestyle that can maintain weight loss without buying pre packaged foods, bars and shakes.
  3. In 2018 the weight loss market grew over 4% to $72 billion.  Baby boomers will be the new dieter and will seek professional advice on how to stay thin.
  4. The medical office is seeing a decline in revenue year over year.  Longer hours, more paperwork and unhappy staff have made the doctor think about cash based services.  Medical weight loss can provide a significant boost to practice revenue through the cash patient.
  5. Physician based weight loss programs have a distinct advantage over the commercial weight loss centers.  As a physician reimbursement can occur under the Preventative Care Benefit. This benefit can be worth over a thousand dollars per year and can cover multiple counseling sessions.  Plus, Medicare has officially approved these services for those that meet the criteria. If you just saw 20 people per year that would be an additional $20,000 dollars.

A successful weight loss program should not be scary. Are you ready to start a weight loss practice?  Schedule your phone consultation today.

Dr. David Batencourt

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